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The following article, penned by Bobby Koritala, chief product officer at Infogix, first appeared in California Broker.
We’re in an evolving era of health care insurance coverage, largely driven by the dramatic increase in individuals covered by The Affordable Care Act.
It’s an evolution, however, that is not yet complete. From plan design to customer acquisition and payment to health management, everything we know today managing the customer lifecycle today is changing, and will continue to change.
To learn more about the shift to a more consumer-centric model that will require a new customer experience strategy, read the entire article here.
